Coordinator brand marketing Job at NBC Sports, New York, NY

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  • NBC Sports
  • New York, NY

Job Description

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NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

The Brand Marketing Coordinator will report to the Director of Brand Marketing and support a highly motivated marketing team within Universal Television Entertainment Group, with a primary focus on Bravo. This role involves coordinating, brainstorming, developing, and executing comprehensive marketing campaigns for original series in collaboration with cross-functional teams. The ideal candidate is a proactive and detail-oriented self-starter who excels in a fast-paced setting, thinks creatively and strategically, and has a strong passion for television entertainment and marketing. A minimum of 2 years of relevant experience is required.

Essential Responsibilities

  • Help develop buzzworthy, strategic and targeted promotional campaigns to support original programming and brand initiatives, including but not limited to on-the-ground activations & events, content development, partnerships and influencer marketing
  • Assist in the development of promotional briefs, creative briefs, presentation decks and campaign recap decks to be shared with internal and external partners
  • Work collaboratively with various internal departments in executing all aspects of campaigns (brand strategy, social, digital, publicity, marketing creative and production, research, programming, legal, and multiplatform media)
  • Serve as main point of contact for marketing asset requests for assigned projects, by coordinating logistics and overseeing timelines and deliverables
  • Collaborate with Peacock to support broader Bravo streaming marketing initiatives
  • Support the team on projects that align with and further NBCU’s key priorities and goals, including but not limited to initiatives across Sports, NBC, and Peacock
  • Provide support for the planning, implementation, and execution of consumer engagement promotions, activations, and partnerships with flawless attention to detail (e.g. researching competitive landscape, brainstorming activation campaigns, and managing overall events calendar
  • Liaise with external vendors and agencies on delivering campaign assets and facilitating approvals
  • Assist Brand Marketing team with company-wide efforts that are of priority each quarter
  • Manage tasks related to the department budget, including processing and tracking all vendor invoices for payment, new vendor set-up, managing department related expenses
  • Coordinate logistics for meetings and presentations
  • Conduct research on request and maintain a general awareness of industry trends, formats, talent, competitive environment and unique opportunities


Basic Qualifications

  • Bachelor's Degree
  • Minimum 2 years of administrative or applicable experience in marketing, advertising, promotions, or television/entertainment
  • Proficient in MS Word, Excel, PowerPoint, Outlook, and Slack


Desired Characteristics

  • Diligent and resourceful critical thinker who maintains a strong sense of ownership and accountability
  • Exceptional organizational skills with the ability to handle multiple projects and assignments concurrently
  • Excellent written and verbal communication skills
  • Extraordinary attention to detail
  • Listening skills; ability to understand assignments and complete them with minimal follow up from assigned leaders
  • Collaborative with a can-do attitude, ability to work as a team player who builds effective working relationships
  • Proactive self-starter who shows initiative
  • Personally, and professionally self-aware and emotionally intelligent
  • Solution oriented; ability to strategically and creatively problem-solve
  • Ability to interact with all levels of personnel, internal and external; calm, friendly and professional demeanor always
  • Must exercise a high level of discretion in handling confidential and sensitive information
  • Genuine interest in TV entertainment across multiple genres with a passion for pop culture
  • Experience with budget coordination, project management, basic administrative tasks, and presentation building


Additional Requirements

  • Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.
  • This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page ( of the Careers website. Salary range: $50,000 - $60,000.


As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.

If you have questions about this posting, please contact support@lensa.com

Job Tags

Full time, Work at office, Local area, 3 days per week,

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